In need of a refresh, Patricia reached out looking to tighten up what she already had laid out. The foundation was strong, so we took off in the direction she pointed in. It’s what we do best for our clients, after all.
The circle was pulled directly from the original logo. However, her typography wasn’t really fitting the aesthetic laid out in her mood board. Because of this, we upgraded her to something a little chunkier and a little bolder!